Evaluate the Concept of Strategic Intent
Mariam Peyton is a professional Financial Analyst. She holds a Masters degree in Economics. She specialises in financial analysis and forecasting. Her expertise includes studying the financial performance of companies, markets and entire industries looking for trends, insights and information that can help you glean rich insights for use in academic and market research.
Latest posts by Mariam Peyton (see all)
The concept of strategic intent is one of the radical concepts in the discipline of strategic management. This concept has brought about a number of changes in the functionality of organizations and it is also responsible for countable developments. Strategic intent refers to the ambitious and often unrealistic goal that an organization sets for itself, that aims at surpassing its competitors and dominating its market. It can also be defined as the long-term goals and aspirations of the organization, as well as the strategies and actions that will enable it to achieve them. It is primarily based on the belief that with enough determination and creativity, an organization can overcome the limitations of its resources and capabilities and achieve extraordinary results. Many examples of successful companies in the past have shown that strategic intent can be a powerful motivator and a source of competitive advantage.
In today's world, businesses face fierce and global competition. To survive and thrive, they need to embrace a radical idea: the Goal. The goal is the ultimate measure of success for any organization. It is not just about making money, but about creating value for customers, employees, shareholders, and society. The Goal is not a static target, but a dynamic and evolving vision that guides every decision and action. To achieve this goal, businesses need to adopt practices that align their strategies, processes, culture, and people with their purpose and values. The Goal is not a distant dream, but a realistic and attainable objective that can be reached with dedication and innovation.
This article explains the concept of Strategic Intent and its application in an organizational setting. It answers questions such as; what is the concept of strategic intent? Why is strategic intent important?
HARVARD
Citation Here
Citation Here
APA
Citation Here
MLA
Citation Here
CHICAGO
Citation Here
Evaluate the Concept of Strategic Intent a Case Study
Key Learning Outcomes
By the end of the case, students should be able to:
- Define the concept of strategic intent and explain its importance for achieving competitive advantage in a dynamic environment.
- Analyze the components of strategic intent, such as vision, mission, values, objectives, and goals, and how they align with the external and internal factors affecting an organization.
- Evaluate the challenges and benefits of developing and communicating a clear and compelling strategic intent to various stakeholders.
1.0 INTRODUCTION
Strategic intent refers to the vision and direction of an organization in relation to its external environment and internal capabilities. It defines the desired future state of the organization and how it intends to achieve it. Strategic intent is important because it helps align the actions and decisions of all members of the organization toward a common goal. It also provides a framework for evaluating the performance and progress of the organization. Strategic intent can be expressed in various ways, such as a mission statement, a vision statement, a core value statement, or a strategic plan.
In the current business environment, many managers across various organizations strive to gain a competitive edge over their global counterparts. However, most of them fail to achieve this goal because they only copy what their competitors have already done. This approach does not create any differentiation or innovation, and it may even expose them to strategic risks and vulnerabilities. Simply replicating what others have done is not enough to achieve Strategic Intent, because the rivals have already gained the benefits of being the pioneers and have mastered those skills. Therefore, copying alone does not lead to competitive renewal. Strategic Intent motivates organizations, individuals, and groups to face the challenge of change in today's business environment.
Strategic Intent is the term that describes the mindset of some of the most successful companies in the world in the past two decades. These companies had a vision that was far beyond their current resources and capabilities, but they did not let that stop them. They pursued their goals with relentless passion and determination, and they constantly challenged themselves to overcome any obstacles or limitations. They created a culture of excellence and innovation, and they inspired their employees, customers, and partners to share their vision. They did not settle for anything less than being the best in their industry, and they achieved remarkable results that transformed their markets and the world.
Strategic intent is the expression of a long-term vision that inspires and challenges an organization to achieve its full potential. It is not just about being ambitious or competitive, but about aligning the purpose, values, and actions of the organization with a clear and compelling direction. Strategic intent requires a holistic approach that integrates various disciplines and perspectives and enables the organization to adapt and innovate in a changing environment. By articulating and communicating the strategic intent, leaders can foster a culture of commitment, collaboration, and creativity that drives the organization toward its desired outcomes.
This article will explain and evaluate the concept of Strategic Intent and its application in an organizational setting. It answers questions such as; what is the concept of strategic intent? Why is strategic intent important?
Cancel anytime…right from your account dashboard
NOT YET READY TO SUBSCRIBE? Try our other options below
Get a personalized on-demand assignment fast **
Purchase This Assignment On Demand
100% original custom written assignment
Zero plagiarism (checked via Copyscape)
Harvard/APA/AMA referencing
2750 words-(11 pages)
Price: £ 111.38
Services We are Offering
We are more than a free study and revision tool.
We also provide
on demand research and custom writing services.
123 Writing is the #1 exam revision and assignment study platform in the UK.
Get unlimited access to answered student essays, assignments, past exam questions and sample coursework written by qualified academic writers & tutors.
Our Standard subscription typically retails for £299.88 a year.
Today, you can join at 80% discount.
Here’s a full breakdown of everything you get as a Standard or Premium subscriber...
» Get access to our database of more than 5,770 answered premium strategy case studies
Get unlimited access to a robust database of premium business strategy case studies including more than 5,770 fully answered sample strategy frameworks and tools such as pestle, value chain, value matrix, porters five forces, Ansoff’s matrix, etc., authoritatively written and tailored for student revision, assignment preparation and transformative business research. Our strategy case studies are especially suited for university students wishing to apply strategic frameworks to real-world situations, company cases or simulations. All our strategy case studies come with teaching notes and learning outcomes, making them effective as coursework revision, and essay study help tools.
» Free access to past exam & assignment answers
Revise and prepare for exams and coursework with our fully answered exam notes and sample assignment papers. Furthermore, get quick on-demand answers to past exam question and assignment questions from our writers. Exam answer notes come with personalized lesson plans, and detailed study notes complete with detailed explanations of each answer, for maximum exam revision and assignment preparation. This tool is perfect for readers struggling with exam preparation & assignment study.
» Get extra assignment related help from our writers & tutors
Achieve high grades with a little extra assignment related support. Get extra help with your essays, assignments and general coursework, from our knowledgeable writers and tutors who will provide extra assistance when required for all academic related tasks including proofreading, grammar editing & correction, citations, referencing, etc. at no extra cost for standard and premium subscribers. All our standard and premium subscribers receive free proofreading services, which will include a check for punctuation, grammar, sentence formation, typographical errors, formatting, errors and other consistency issues (broadly).
» Get free assignment & essay writing help worth up to 7K words
Commission an on-demand essay, or assignment title from our knowledgeable writers and tutors on any subject matter. Get up to 7,000* words in on-demand custom assignment help from our writers who can assist with difficult topic in classical business literature. (* 7,000 free word credit exclusive to premium members).
» Fast & speedy answers to on-demand case solutions & assignment questions
Make use of your available free word credit (up to *7,000words) to commission on-demand custom case solutions, case study assignments and receive fast & speedy personalised answers. Receive timely and fast plagiarism-free answers to assignment questions or case solutions in as little as 1-2 business working days. Topics include Strategic Management, Marketing, Business Management, Economics, Operations Management, Organization Studies, International Business & Management, Human Resource Management and more. (* Exclusive to premium members).
» Get exclusive Q&A sessions with our subject matter writers
Ask our qualified, vetted and knowledgeable writers up to *12 essay, assignment and coursework related questions annually and receive accurate, clear, and detailed answers including step-by-step explanations briefs that are easy to follow. (*Exclusive to premium members).
» Free access to test bank questions & answers, study notes and practice quizzes
Test your knowledge on any subject with our quick quizzes and test banks for maximum retention after revision and studying. Test Bank contains questions in a variety of formats including multiple choice, true/false, short answer, and essay questions.
» Free access to video tutorials & study packs
Get free access to exclusive video tutorials to common subject topics. Our subject matter video tutorials, study notes and study packs have been created to help students learn and understand basic course module materials, as well as prepare students for their coursework assignment questions, essays and exams. Our video tutorials, study notes and study packs can be organized by topic, textbook or Question &Answer.
» Access to textbook chapter reviews and answer solutions
Get access to chapter reviews of popular business books, broken down in easy-to-understand simple concepts with simplified English. If English is not your first language, this service will make revising for essay assignments and exams as easy as 123 (Exclusive to premium members).
