CRS at Marks and Spencer plc: A Case Study
Key Learning Outcomes
By the end of the case, students should be able to:
- Understand the concept of corporate social responsibility and its advantages and disadvantages to an organization
- Analyze how Marks and Spencer plc takes advantage of the concept of Corporate Social Responsibility and how it has helped the company
- Learn how to apply the concept of Corporate Social Responsibility in any organization
1.0 INTRODUCTION
According to Archie Carroll’s CSR Pyramid, a business is said to be socially responsible if it meets the economic, legal, ethical, and philanthropic expectations offered by society at a certain time. In simple terms when an organization behaves ethically and contributes to the economic development of society, it is socially responsible. The primary aim of CSR in an organization is to take responsibility for its actions and positively impact society through its activities such as; reducing carbon emissions, and carrying out charity work among others. Implementation of CSR has numerous effects on an organization for example it increases customer retention, attracts investment opportunities, etc. Important to note is that CSR is a universal subject matter, i.e., the use of green carbon by the Eiffel Tower. This study is going to put emphasis on Marks and Spencer plc, a leading British retailer operating in the sale of its own brand of high-quality and great-value clothes, food, and homeware, along with a wide range of third-party brands. The company has 1487 stores, and 98 websites in the UK and serves over 100 international markets. The report will further analyze critically and in detail, the concept of Corporate Social Responsibility at Marks and Spencer plc.